There are so many things wrong here, I just don't know where to begin griping.
Let me see if I have this right: cluck like a chicken, and get 50 cents off the price of a Chicken Whopper?
On top of that, the ads have the surreal, animated chickens marching around in high white boots, kinda like a parade. I guess it's a funeral parade for their fallen sisters, or something. But the boots are all they're wearing... I assume it's a fowl thing. I can't help but think, though, that women are often photographed in just high heels for... well, you know... men's magazines.
I just don't get it. Nor will I -- "Chicken Whopper" sounds stupid (and not too tasty) anyway.